Showing posts with label seminars. Show all posts
Showing posts with label seminars. Show all posts

Tuesday, March 18, 2014

Fundraising: Why You Should Treat Your Volunteers Like Major Donors

Time is Running Out - Seats Still Available for My Seminar on Community Engagement this Weekend! 

Get thousands of dollars worth of samples, templates and instructions for how to tell your story in a way that inspires people to want to help, be clearer about what you need and how people can help, and genuinely cultivating relationships for the purpose of securing EVERYTHING you need to achieve your organization's vision for the future!

Plus learn how to think from a place of abundance instead of scarcity.  All the resources you need are right in front of you.  You just don't know how to see them, and you don't know what to do next if you do see them.

DATE:  Come to sessions on Saturday and/or Sunday PLUS networking on Friday night at the Zen on Seven

COST:  PAY WHAT YOU CAN OR WANT!

REGISTER:  Email Deb at dlukovich@alineaconnect.com
or call 414-803-3229

LOCATION:  Historic Hotel Metro in downtown Milwaukee

Today's Blog Posting:

Why You Should Treat Your Volunteers Like Major Donors

I just cringe when I hear nonprofit staff people complain about their volunteers.  Sometimes they complain that volunteers are unreliable, showing up late or not showing up at all.  Many times, they complain about young people because "they think they're all that."

I think it's amazing that anyone volunteers their time for a cause that resonates with them, and to me, if you're not getting what you want from a volunteer, IT'S YOUR FAULT!

Many organizations spend lavish amounts of money on "major donors," a direct implication that the size of your gift correlates to the appreciation you will receive.  It's kind of like a class system within philanthropy.

We all know that a volunteer who takes the time to read to a child an hour per week is having an immeasurable positive impact on that child's present and future life, but we really don't show our appreciation in a way that reflects that impact.

Yes, you need resources, but when it's clear that your agenda is to raise money, you are actually limiting the resources you are attracting because you are coming from a place of scarcity and need.

An Amazing Story of the Power of Genuine Relationship Building 

Did I ever tell you the story about when Pat Molter was tempted to NOT take the time on one particular day to talk to her volunteers about the impact they were having?  Thank goodness she resisted that temptation.  Read on. . .

Pat Molter is the most amazing ambassador for many faith-based nonprofits in Milwaukee, some of which she actually helped found.  She's so effective because she really doesn't have an agenda other than connecting with people.

This is an amazing story.  This was a couple years ago, and Pat was working part time (well, being paid part time) as the liaison for House of Love, a group home for teenage girls who cannot be adquately served by the traditional foster care system.  At that time, House of Love had purchased a four-unit apartment building so they could maintain support of the girls who aged out of the foster care system (a whole other conversation about why anyone would ever think throwing at-risk 18 year olds out on the streets would ever have a good outcome).

Anyway, House of Love saved up to purchase this apartment building.  Unfortunately, it was in pretty bad shape.  On this particular day, Pat was helping other volunteers clean the inside while another group of volunteers was working on the garage.  It was disgusting, full of drug needles, bugs, filth, etc.  Pat explained to me that she almost wanted to throw up, and by the end of the day she just wanted to go home and take a shower.

But Pat had always, always made sure to take time to go talk to the volunteers.  Not just to say thank you, but to share the real meaning of their contribution.  To share the familiar story of the girls they were helping.  Stories of rape by relatives, physical abuse, fatherlessness, expulsions from schools, lack of hope and lack of unconditional love.

Well, on this particular day, as usual, she was sharing the House of Love story with a group of mostly men who seemed to be close to retirement age.  Two weeks later, she got a call from one of them.  He said, "Pat, I haven't been able to sleep since you spoke with us.  Until last night that is, when God told me I should make a donation to House of Love.  And God even gave me a number."  As Pat shared this story with me, she said she was so excited, because she thought maybe they would be getting a $5,000 donation, and this was thinking big, as House of Love had never even gotten a $1,000 donation from an indidvidual.

The man asked to come deliver the check in person.  When he met with Pat, she almsot fainted as he presented her with a $50,000 check - YES $50,000, the exactly amount they needed to replace the roof of the apartment building.

It turns out that this gentleman and his wife had been abandoned in their youth.  They were pretty much middle class folks who had worked hard all their lives, and it seemed like a GIFT TO THEM to be able to make this donation to House of Love.

The Moral of the Story

I share this because it's ALWAYS TRUE that the most amazing gifts come out of the least expected situations.  It's like planning for a gift actually gets in the way of the gift.  That's what I mean by NOT having an agenda, and instead focusing on being truy curious about other people.

The second lesson is NOT to make assumptions or judgments about people.  When a volunteer graces you with their presence - that's how I look at it - they are "dipping their toe in the water."  How you treat them will determine what you will receive from them.  YOU JUST NEVER KNOW who they know or what their true situation is.

Your intent should be to genuinely care about and be curious about other people first.  If you do that, you will find an emotional connection.  But don't be attached to an outcome.  It doesn't matter if they're interested or not.  You have just shared your story with another human being, and you just never know what might happen down the road.

As always, try this and let me know what happens.  If you really, really take my advice, you might experience something that feels like a kind of miracle.

Passing Along Information About My Seminar Could be a Gift to a Nonprofit, School or Church You Care About 

If you enjoy my blog postings, please consider helping me out by encouraging organizations that could benefit by my philsophy and turn-key approach to attend my seminar this weekend.

Thank you for your support!

Deb




Friday, October 28, 2011

Upcoming Seminars: Case Statements and Recruiting Ambassadors


Almost everyone now in the non-profit and education fields focus on raising money.  It makes sense.   For years, most of us depended on government grants or funds.  But now we have come to a point where this mindset is just not sustainable anymore.  Government funds to organizations and education are being cut, despite the fact that money is needed to fund all the great work our schools and non-profits are doing.  We are at a crossroads where we can either continue to depend on funds that are dwindling or take a new direction towards long-term sustainability that begins with inspiring people to help.  At first this might seem scary or risky, but rest assured this does NOT mean asking for money or anything else for that matter.   You only need to inspire people to want to help by showing them all the great work that you do.  This is where the case statement comes in, and it is the first part of the formula for effective community engagement.   

Story + Direction + Relationship = Effective Community Engagement

The purpose of the case statement is to articulate the essence of your organization in a compelling, concise and consistent manner.  It’s the gathering place for your official story, and it’s a helpful tool for staff, board members, donors and volunteers in raising awareness of your organization.  Finally, our format is strategically designed to answer all the questions a prospective supporter would have before deciding he/she would want to learn more.  
I was wondering if any of you have taken a stab at developing your own professional case statement.  I’d love to see what you came up with.  If you’re stuck, don’t feel bad, because it took me six months to develop the alinea case statement, and it takes us a full 10 hours to develop one for our clients.  And that’s after doing about 100 of them over the past seven years.

I have also received some questions about how you go about developing “ambassadors” for your organization.  Guess what?  The answer is the same one.  It all starts with being able to inspire people to want to help.  

In this blog, I thought I’d highlight two seminars that cover both these topics.


Upcoming Seminars – Case Statements and Recruiting Ambassadors

First, I will be facilitating a FREE workshop sponsored by PNC Bank and Reilly, Penner & Benton accounting firm on Wednesday, November 2nd, 7:30-9am in Milwaukee (details at www.alineaconnect.com).  During this workshop, we will walk through how to develop a professional case statement.  If you’ve already started your case statement, but you need to take it to the next level, or if you haven’t started one yet, you won’t want to miss this opportunity.  If you’re not in town, join us via skype or other technology.  


Second, I will be facilitating a workshop for the Nonprofit Center of Milwaukee titled “Engaging Volunteers in What You Do,” where you will learn about giving the inspiration and direction necessary to fully engage volunteers in your organization?  We’ll focus on using your story to recruit and retain more volunteers, inspire ambassadors for your organization and develop support for volunteers within your organization.   This seminar costs $40-60 and will be held on Thursday, November 10, 9-11:30am at the Volunteer Center of Milwaukee.  (details at www.alineaconnect.com).